Schweppes has expertly crafted a range of all new mixers to inspire the luxury drinking experience. The Schweppes 1783 range includes five innovative new flavour combinations and spirit pairings, ensuring there is something to please even the most discerning cocktail connoisseur.
Inspired by the alchemy of pioneering Jacob Schweppe, who created the first carbonated tonic water in the year 1783, the new range of premium mixers has been developed in partnership with some of the world’s best mixologists.
The Schweppes 1783 range combines the renowned effervescence and balanced taste of Schweppes with all-natural ingredients – as well as brand new, unique flavours, designed to be paired with the finest white and dark spirits.
Tony Conigliaro, Drinks Expert at Schweppes said: “It’s Schweppes’ long-lasting bubbles that set it apart from other mixers, and ensures it is the perfect engine to carry the taste, flavour, and aroma of the spirit it is mixed with. Whilst Ireland’s gin trend shows no sign of slowing down, the brand’s new 1783 range also responds to the growing popularity of alternative spirits, like whisky, rum, and tequila – with some really exciting new flavours to take your cocktails to the next level.”
Aedamar Howlett, Marketing Director for Coca‑Cola Great Britain and Ireland said: “We’re extremely excited to announce the arrival of the Schweppes 1783 range in Ireland. A loved and trusted heritage brand, Schweppes is the product of 234 years of knowledge and experience. Combining this expertise with innovative new flavour approaches guided by world renowned mixologists, we’ve created an exciting new range which is set to be an industry game-changer.”
The new super-premium mixers were introduced to the on-trade at two bespoke events held in Riddel Hall, Belfast and Dublin City Hall. More than 400 bar and restaurant owners, mixologists, and leaders from the wider hospitality industry, were taken on a journey of mixology with the new 1783 range showcased in the Schweppes Cabinet of Curiosities with cocktail expert Ben Reed.
We’re really pleased to introduce these new super-premium mixers to our customers across the on-trade. With the continued growth in the mixers category and the rise of premium spirits, our new 1783 range is well placed to capture this incremental revenue for our retail partners. Already, the reaction from our customers has been overwhelmingly positive and we look forward to sharing more plans to enhance the mixing occasion in 2018. Martina Lovetinska, Head of Customer Marketing, Coca‑Cola HBC Ireland and Northern Ireland